Acknowledgements
This report has been prepared by the Customer Scrutiny Group of Westward Housing. We would like to thank those customers and staff who have helped us by completing surveys, answering questions, and providing advice and support throughout the process.
1. Introduction
The Customer Scrutiny Group aims to review the performance of Westward Housing in particular service areas and make recommendations as to how services can be improved based on our findings.
The Group has been working hard over the last 6 months to undertake a review of the Stage 2 Complaints process at Westward, and in the report below you will find out what activities we have undertaken to review the service, what we found out, and our recommendations for the organisation to consider which we believe will lead to an improved service for customers.
Scrutiny Group members that took part in this review are listed below:
· Donna Roberts- Cossey – Chair
· Amanda Tamblin
· Cathy Scilla
· Janine Allen
· Brian Clemow
· SS
· Gemma Swaddle
2. Tenant Scrutiny – background
Tenant Scrutiny is there to ensure that tenants of social housing can be involved in its management and hold their landlords to account. Landlords are required to be more proactive in self-regulation and to involve customers in the scrutiny process.
There is now increased focus on housing organisations carrying out self-assessment and reviewing their housing services to evaluate how well they are doing, and to plan improvements.
3. Complaints – Planning for Scrutiny
Rationale for the Review
Scrutiny has been made aware of the increase in complaints across the housing sector over the past year. The group have looked at Westwards KPI's and level of complaints in the last 12 months and felt a review of the service was required. The area of complaints is huge therefore the group agreed to focus on stage 2 complaints to understand why they had escalated and if there were any patterns in the type or area of complaint.
4. Scrutinising the Service
We agreed that we would undertake the following activities to scrutinise the Stage 2 Complaints process
Table
Service Presentation
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Who?
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Timescales
Start & Finish dates
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Desktop Review
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Scrutiny Group
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Nov 2024
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Interview Customers
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Scrutiny Group
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Nov/Dec 2024
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Interview Service Manager
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Jack Beer (Customer Insight & Engagement Manager)
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13th November 2024
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Interviewing
Customer services co-ordinators
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Ruth Ponsford
Paige Longworth
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30th October 2024
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5. Desktop Review
During the review the group has looked at the type of information available to customers regarding complaints this included the website, newsletters, the complaints policy and best practise across the sector.
Table
Question
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Sector Average
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Westward
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Stage 1 Complaints per 1000 homes
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42.5
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51.8
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Stage 2 Complaints per 1000 homes
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5.7
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6.1
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Stage 1 Complaints responded to within Ombudsman timescales
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82.3%
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87.9%
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Stage 2 Complaints responded to within Ombudsman timescales
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83.6%
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74.4%
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We also looked at the number of complaints that have been escalated to stage 2 in the past 12 months (56) and the reasons for the escalation. By far the largest number of complaints were about repairs. The delay in completing the repairs to the customer’s satisfaction and the damage caused to personal property because of those delays.
We also saw a number of staff related complaints, these were due mostly to the time taken to resolve ASB cases and the lack of communication and updates.
We were also given access to copies of the communication between Westward and customers from the initial Complaint onwards. This has enabled us to get a clear idea from a customer point of view the information that is made available to them.
The language used in some letters have caused upset to some customers. While others report that they feel they are having to do Westward's work in chasing repairs.
6. Interviewing Customers
We wanted to talk to some customers about the process for them. And what could be done to speed up the process or close the case before the escalation occurred.
Customer 1
This customer had several concerns about Westward which meant that it was difficult to get clear feedback from them about the questions regarding the Stage 2 Complaints process.
The customer felt that they weren't listened to during the complaints process and because of this the complaint escalated quickly. They were advised to report any issues to Westward.
Customer 2
We spoke to a couple regarding that complaint of anti-social behaviour. The person that the complaint was about was classed as vulnerable. The customers felt but they weren't being listened to by Westward because of this.
The couple claimed that this was causing stress, and medical issues too.
This wasn't helped by the fact that there was also an issue with a drug dealer living nearby. The customer rated the service by staff dealing with the complaint as 1 - being really poor. They have since left the property as they could no longer deal with the situation.
Findings
The feedback from customers was that they weren’t kept up to date or informed regularly about the progress of the complaint. However, some of this is due to the sensitive nature of the complaints and the fact that Westward must ensure GDPR is followed. This is led to frustration from the customer.
When asked how Westward could help to prevent the complaint getting to stage 2, customers felt that listening to them from the start is a must.
7. Interviewing Service Manager
The group wanted to know how the process works, if there is continuity, what the time frames are like and what would happen if time scales weren’t met.
What is the process like once the complaint has been addressed for example what further contact is had with the customer.
What three things could make the process better
Jack explained that the initial written contact goes onto the main housing system, all complaints except those regarding staff are stored in this system.
The customer will receive an email or a letter explaining the times expected to wait for a resolution.
To ensure continuity a complaint is handed to the relevant person/department for action, this is where a normal complaint is expected to be handled at the first attempt. When a complaint is regarding a staff member the only ones able to view this would be the staff member and their manager.
Staff members and a customers receive the same treatment. The same processes are followed, and the outcome would be fed back to the customer.
Expected timeframes are on the website and people should be asked the best way of contact at the beginning of the complaint.
We obviously hope to deal with things in a timely manner but where things aren’t we would be asking the question why.
We’ve done well with addressing complaints and are resolution focused trying to work with customers in the best way we can via their chosen way of contact.
Once a situation/complaint is resolved the customer should be contacted to see if they’re happy with the outcome. Jack said that he would get involved if needed.
If a particular contractor is getting repeated complaints such missed appointments, Jack will look into this and pass the information onto the relevant department to follow up.
There are times when we just don’t get things right and remain well intentioned.
What 3 things could make the process work better?
1. More effective handling of complaint and communication.
2. More clarity is essential.
3. The improve the length of time to resolve complaints.
8. Interview Complaints Team
Around 90% of complaints are received via Westward’s customer hub and website.
· These are logged and categorised and referred to the “best” person to respond.
· Aim to respond with an acknowledgement within 3 working days
· Generic letter sent, with 10 working days to respond.
· Urgency is placed on complaints which involve elements of health & safety issues.
· Damp & mould issues, allocated to a team specifically formed to deal with such matters.
· Example trend: Bideford – unusual number of complaints about boiler repairs taking longer than they should. Turns out the boilers in that area were due to be upgraded.
Complaints Team
· Receive regular B.I. reports of logged complaints.
· Carry out review/audits to ensure all problem areas with each complaint have been addressed appropriately and to the best of Westward’s ability.
· Letters are checked by Ruth & Paige prior to being sent to the customer – checking grammar, detail, ombudsman adherence, corporate responsibility.
Measuring Satisfaction:
· We have 15 working days to formally respond the customers complaint.
The complaint can stay open until any outstanding actions are completed so not necessarily 15 working days (sometimes a long time)
· B.I report logs complaint statistics-whether complaint is Upheld/Partially/Not Upheld, whether the complaint is avoidable/not avoidable, the amount of time it took for us to respond/close the complaint/escalate and which area of the company they are getting assigned to.
· Complaints mostly around repairs – repairs team carry out checks to ensure everything is complete prior to closing each case.
Complaints process for customers:
· Initial contact received via customer’s preferred contact method.
· Complaint logged
· Resolution letter sent (15 working days?)
· Appointments confirmed
· Acknowledge escalation if customer wishes (20 working days to respond)
· Only calls received via customer hub main lines are recorded, NOT those received via a mobile phone.
Complaints to Westward are tied to the Ombudsman Code – this means that if a customer wishes to escalate their complaint to the next stage; even if it is in process of being resolved, Westward are obligated to go with what the customer wants – can lead to frustrations.
Each complaint is allocated to ONE person.
Communication is key! – regular check-ins / follow-ups / updates with the customer.
Common themes: Delays – missed appointments / time taken / communication with the customer.
Ideally, some control with when complaints are escalated by the customer. As can happen while works are still in progress.
KPIs (Key Performance Indicators) are relevant to newer complaints. Older, bigger works get pushed back.
A countdown flagging system from the last communication with the customer, would help with managing the volume of complaints.
9. Scrutiny Group Recommendations –
Recommendation
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Why are the Group making this recommendation?
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1. Short SMS survey at the end of a repair or service received
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This would highlight customer satisfaction immediately and allow Westward to ‘make right’ before it becomes a complaint.
For OPS sites housing worker to support customers
CLS for others
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2. Agree an action plan
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Customers report not being kept up to date on progress. Agreeing how often and how they could be contacted could prevent some Stage 2 Complaints
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3. Review ASB policy and procedures
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Customers feeling unsafe when experiencing ASB
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4. FAQs for ASB what are WHGs options
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Manage customer expectations
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5. A countdown flagging system
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would help with managing the volume of complaints
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We will review this service area in 6 months to ensure that the accepted recommendations have made has improvements to the service.
We would like to acknowledge the following WHG staff who attended the Scrutiny Group interviews for their openness and
transparency:
Jack Beer Head of Customer Experience
Ruth Ponsford Customer services co-ordinator
Paige Longworth Customer services co-ordinator